For this project for my client Thryv, I designed an educational eBook centered around AI and SEO strategies for small businesses looking to strengthen their online presence and get found more easily online.
Alongside the eBook, I developed a series of paid media assets designed to drive traffic to the campaign landing page and encourage downloads. My role included eBook layout design, visual storytelling, content organization, and designing cohesive ad creative optimized for digital marketing campaigns.
This project blended educational content with conversion-focused design, creating a seamless visual experience from ad creative through landing page engagement.